“The effect of the mass media is not to elicit belief but to maintain the apparatus of addiction.” -Christopher Lasch
I think you would have to be on a desert island somewhere to be ignorant to all the drama that is taking place in the world of politics at the moment. I am not going to get into playing sides, honestly that is not my point. However, I do not care for either candidate if I were to be honest. Politicians have never been the most honest or dependable people. No, my grievance is with the controversy and drama of the media and the frenzy that they create! The power which they weld and abuse.
“The media’s the most powerful entity on earth. They have the power to make the innocent guilty and to make the guilty innocent, and that’s power. Because they control the minds of the masses.” -Malcolm X
The term media draws its name from the word medium, which means to transfer the information from one end to the other. The media has a profound responsibility to the public to keep us informed. It carries the weight of choosing between honesty, fairness, accuracy, and the possibility of destroying or creating human values. We must hold the media accountable as [it] holds great influential power on politics itself and social change. If the past shows us anything it is that the media has been successful in shaping the opinion of the public in many controversial political matters.
I believe the media of today has found that sensationalized news is a huge money-maker. In a day and age where we are surrounded by media outlets [it] is the voice in our heads. “In the past fifty years the media’s influence has grown exponentially with the advance of technology, first there was the telegraph, then the radio, the newspaper, magazines, television and now the internet (Voakes, 2004).” Shouldn’t they be holding those in political offices responsible for their actions? Shouldn’t they be thee eyes and ears for us, the individual? Yet, instead they have found that drama ignites society into more controversy which equals more “news.” It is a terrible, manipulative, unending cycle! Giving out facts and details to the public which are not true, or even worse, manufacturing them. I know, media is in the business of selling, but where do we draw the line?
I encourage you to draw your own conclusions. To think for yourself and be cautious of whom you draw your information and knowledge from. It is a dangerous world we live in. Not because there is any more debauchery then there was in the past, but because the mass media uses [it] to feed the frenzy of those circling in the waters, waiting to eat it up!